If you have ever felt your Facebook live show is dead, if people are not showing up or engaging with you, then this is for you. This week’s BeLive Weekly with Owen Video talks about how you can use 7 core tactics to grow your Facebook live show.
Live Video Growth Coach Owen Video interviews BeLive User Aaron Montgomery of the 2 Regular Guys Podcast show. Owen also had Jason Rodrigue as guest co-host for this week’s show.
One of the things you need to remember when you do your Facebook live is that you don’t need to be an actor to be engaging or get more views. You just need to be real and energetic to reel people in.
For some people this can be quite terrifying but you need to remember that you can feel the fear but choose to do it anyway. There is always that one person who will make your video worth it so make it. That being said, here are 7 more things you can do to grow your Facebook live show.
Regularly schedule your broadcast.
You need to have a regular schedule so your viewers know when to expect you to be live and they can include you in their weekly schedule. If you can’t do weekly and can only do monthly, make your monthly live shows more of an event so that people will look forward to it.
Pick your niche and stick to it.
If your show is about everything, that’s well and good but if you are doing this for your business, your business will fall under a certain niche and you need to stick to it. Build your show so that you become the go-to person for your industry.
Set background, props, and design.
Use your background to promote your show and tell people right off the bat what you and your show are about. It gives you a more professional look and at the same time, constantly remind people of your brand or business.
Great audio and video.
This really matters especially when you go live. Invest a little in your gadgets so you can deliver your message better and turn your viewers into your clients. Our host and guest both use the Logitech C920 and it delivers great videos that are clear and crisp.
Having an intro, outro, show drops, audio bites, and segment transition makes your show more fun, more talk show like, and therefore, more engaging to your viewers. When they hear your sound effects, it sets them up for the next part of your video and eventually, they know what to expect.
Focus on trending topics in your niche.
This is one of the best ways to always have a new topic on your shows. You can set up Google Alerts or Feedly to know what’s the latest in your niche or industry and discuss it with your audience.
Have a guest.
When you invite a guest, it makes your show automatically more engaging. Your guest also has their own followers who will be tuning in so that’s an automatic increase in your Facebook live. Use the BeLive platform so that you can have a professional looking live show without having to install a lot of apps.
Watch the full video below if you would like to get more tips from our very own Live Video Growth Coach, Owen Video.
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Kathy Kenny Ngo is BeLive’s Content Manager. She handles all content on the blog as well as everything media and brand related. You may email her at firstname.lastname@example.org