Social media influence can be a powerful tool to drive sales and grow a business. Amazon Influencers are the latest addition to this trend, and we’ll guide you through the process of becoming one. But as important as it is to build your personal brand and attract followers, you’ll also understand why fostering a strong community is key to success. So sit back, relax, and let Bullseye on the Bargain’s experience lead the way.
This blog post has been created using content from the stream hosted by KM Robinson on Be.Live Facebook Page.
Who Are Bullseye On The Bargain?
For Bullseye on The Bargain, it all started five years ago with a Facebook group. Kelsey and Mandy – two sisters, shared a common passion for discovering amazing deals. To spread the joy of findings with fellow deals fans, they came up with a simple idea: creating a Facebook group where they could share their top finds.
The sisters spent hours scouring the internet for the best deals and would excitedly post them in their group, making sure to share all the details so that anyone could take advantage of the savings.
Their group quickly became a popular community where people could bond over their love for bargain hunting. As their following grew, Kelsey and Mandy decided to take things a step further and become Amazon Live Influencers.
From Bargain Hunter to A-Lister on Amazon Live
Bullseye on The Bargain were growing gradually and at some point, brands started to reach out to them with requests to go live and showcase their products. At first, Kelsey and Mandy were hesitant, but finally, they realized that challenging themselves was necessary for growth.
That was the moment when they decided to dip their toes into Amazon Live. They started to gain more sponsorships and brand deals through their live streams and go live on Amazon Live consistently.
By now, Bullseye On The Bargain has been live streaming on Amazon for almost two years and has worked its way up to an A-Lister. Want to learn how? Check out their recommendations below.
How To Succeed On Amazon Live
Go For It
Taking that first step is the hardest part. You may ask yourself what others will think of you or if you have enough knowledge on the topic or product. However, it’s important to remember that sometimes figuring things out on the way is fine. Leave your perfectionism behind.
To start, you can go on YouTube, watch a few tutorials from Be.Live and get started on your journey as an Amazon Live Influencer. Don’t wait for the perfect moment or for you to be an expert on everything. Hit that ‘Go Live’ button and let the learning process happen.
Communicate With Your Audience
Truly care about your viewers and build a deeper connection with them. Take time to read and answer viewers’ messages, create a sense of real-time communication and interaction.
Bullseye On The Bargain enjoys interacting with their viewers and making conversation. It’s this level of care and attention that allows them to have genuine conversations and build a relationship beyond a screen.
“We love getting [comments], we love just communicating with them and getting to know them. We really truly care which of them are coming back to us.”
Bullseye On The Bargain
With Be.Live AI Comment Assistant you can communicate with your audience in real time without moving a finger. Your comments will automatically appear in the stream, so you don’t have to spend time scrolling through them. And no worries – we’ll make sure there are only good ones coming through.
Neglect The Equipment
Don’t worry about having the best equipment or the perfect setting. In fact, it’s often the imperfections and the genuine moments that make a live stream memorable and engaging. Just focus on being yourself and sharing your message with your audience.
All you really need is your phone. If possible, sit by a window or in a well-lit area to ensure good lighting. If you’re worried about making mistakes during the live stream, remember that it’s okay to mess up. No one expects you to be perfect.
Having a friend or a co-host to go live with can also make the experience more comfortable and enjoyable, as you can bounce off each other’s energy and share the spotlight.
It’s important to remember that going live Amazon Live streaming platform can be daunting at first, but with practice and a supportive network, it can become easier and more natural. And by involving your audience and guests in the conversation, you can create a more interactive and engaging experience for everyone including yourself.
Engage Your Viewers
Speaking of engagement, make sure your live show is fun. BeLive makes it easy to activate fun features like the Snake (Congo line), which encourages community interaction. Utilizing these simple tools is a great starting point for beginners.
Share pictures, play videos, and use Be.Live’s widget – it is important to ensure that your viewers enjoy their time while watching your show.
Be authentic and knowledgeable about your product. You should have personal experience with it so that you can tell your audience why you love it and provide real-life examples. People love hearing about your personal experiences.
Promote Your Live Streams
Another mistake is not promoting your live streams on other social media channels. This is a great way to gain new followers. One effective method is to go live on Facebook a few minutes before going live on Amazon to generate interest and excitement.
To promote their live streams, Bullseye On The Bargain announces their shows on their Instagram stories and sends emails to their followers.
It’s essential to inform people on other social media platforms about your live stream.
Celebrate Your Competitors
Bullseye On The Bargain advises interacting with other influencers who’re commenting in the chat and enthusiastically promoting them.
When we have influencers in our chat, we are so excited to promote them. We can’t wait to shout them out. It’s a mistake to not celebrate others and think they’re competitors. Instead, believe there’s room for everybody. Make friends. Reach out to other influencers. A lot of people are here to help help you.
Bullseye On The Bargain
Going live at the same time every week is crucial for building a habit among your audience.
For instance, Bullseye On The Bargain likes to go live on Thursdays. That’s their Thursday Live Day. They get together all the products they bought a week before and show them to the audience. Their audience knows exactly when they’re supposed to be live and waiting for them on Amazon Live.
Another inspiring example of consistency is Jesse from Call The Geek. Jesse goes live every night at 10 PM 7 days a week. He produced 327 lives streams over 7 months!
Сhoose your schedule and stick to it. You’ll definitely reap the rewards of your hard work.
Consider live streaming to multiple platforms. One of the best parts of live streaming to multiple channels is the opportunity to reach a broader audience.
For example, if you are streaming on Facebook, you can encourage viewers to head over to your Amazon Live account. This tactic can help increase engagement, as well as drive traffic to your Amazon Live stream.
With Be.Live you can stream to Amazon Live, Facebook, YouTube, LinkedIn, and your website at the same time. How cool is that? To give it a try, click the button below.
Why Community is Crucial For Amazon Influencers?
Building a strong community is crucial for the success of an Amazon Influencer. One of the requirements of becoming an A-Lister is to gain more than 2000 followers which is only possible with having a squad of people who support you along the way.
Show up, share the value, and make friends. And don’t forget to remind your audience to follow your channel and comment on your stream. Repeating a Call To Action (CTA) is important to grow your community.
Women’s History Month
This blog post is dedicated to Women’s History Month. We want to share with you some inspirational answers from Kelsey and Mandy about their Amazon journey and support every woman out there who’s doubting herself at this exact moment. The right time to start is now, let’s rock it!
Who Are Those Inspirational Women Who Make You Thrive?
“ The women in our family are all strong overachievers. It’s when you surround yourself with a community of people that have the will to succeed, it makes you succeed. So being around our mom and our sister was so inspirational for us that that is the main reason we started our deals group all these years ago.”
How To Empower Each Other In the World of Amazon Live Streaming?
“Go on other live streams, talk with women, be friends with them and they’re gonna want to support you back. Start on that live stream and just go for it. If you’re authentic and talking about what you love, people will automatically love you and fall in love with you. We don’t treat anybody on Amazon Live like it’s a competition.